Lifestyle
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Developing a Positive Coaching Philosophy
Introduction The word philosophy turns many people off, and we certainly used to be in that category. What could be…
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The rise of performance-based advertising Brandt Dainow
Introduction The web is constantly evolving, as we all know. It’s a changing environment because people are in the process…
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The drawbacks of performance-based metrics
Introduction Christoph Schuh is CMO of Tomorrow Focus AG, one of Germany’s leading digital content providers. Tomorrow Focus is the…
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Developing a Visual Storytelling Road Map: From Strategy to Implementation
Introduction If you’re anything like us, brainstorming, strategy sessions, and content planning make our hearts beat a little faster—in a…
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A reputation for longevity according to the lifestyle
Introduction By the time he arrived in Sardinia in January 2000, word had reached the village of Arzana about its…
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Anti-spam legislation in Europe
Introduction The Privacy and Electronic Communications Regulations 2003 are the overriding anti-spam legislation. You’ll find that individual countries will interpret…
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Accessible from the Start according to Technology
Introduction Accessibility starts with the design of a web site. If the text is too small, or if there is…
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Measuring your way to digital marketing success
Introduction I know we keep saying this, but it really does depend. It depends on your business goals, your target…
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Website analytics uses information your visitors volunteer
Introduction It’s important to note here that there’s nothing underhanded about tracking and analyzing website statistics. All we’re doing is…
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